Mar-a-Lago: A Look Inside the Political Hub
The ornate ballrooms and manicured lawns of Mar-a-Lago have hosted a variety of affairs for the wealthy and connected in the resort’s nearly 100-year history: philanthropic galas, lavish banquets, society lunches. During the presidency of Donald J. Trump, who has owned the property since 1985, the club drew a paying clientele of establishment Republicans and others currying favor from the president.
But since Mr. Trump left office in 2021, Mar-a-Lago has transformed into a White House in exile and the nerve center for some of the most extreme elements of the party’s MAGA wing. This includes a nearly steady stream of promoters of conspiracy theories that include lies that the 2020 election was stolen and that the Capitol riot on Jan. 6, 2021, was a federal setup.
This portrait of the company Mr. Trump keeps was assembled from a New York Times analysis of people and groups that have spent significant time and money at the resort, which has been his primary residence since his presidency ended.
The analysis, built on a review of videos, photos and other evidence of attendance at Mar-a-Lago, found that events hosted by ultra-right organizations and political fundraisers now dominate Mar-a-Lago’s calendar, and even officially non-political events can feel like rallies. In this gilded echo chamber, Mr. Trump enjoys unwavering devotion — and collects the staggering price of admission.
A compilation of date-stamped video clips filmed at Mar-a-Lago shows the following: Matt Gaetz, in Jan. 2023, saying “Mar-a-Lago is the touchstone, it is the bedrock of the America-first populist movement”; Sebastian Gorka, in Dec. 2023, saying “The headquarters for patriots, right here”; Donald J. Trump, in May 2022, saying “This group of people right here, these are the true patriots”; a crowd chanting “U.S.A.,” “U.S.A.,” as Mr. Trump greets members of a crowd; Forgiato Blow, in March 2024, singing “Party for Donald Trump, U.S.A.”; and Ryan Garcia, in April 2024, saying “Donald Trump 2024.”
At Mar-a-Lago, conspiracy theories and fearmongering take the ballroom stage. There, the “Pizzagate” hoax, centering on outlandish claims of a pedophilia ring among prominent Democrats, is real. The 2024 presidential election is more than a political contest — it is a struggle between good and evil.
A compilation of date-stamped video clips filmed at Mar-a-Lago shows the following: Glenn Beck, in Dec. 2022, saying “We are in a battle of good vs. evil”; Roger Stone, in March 2024, saying “Good and evil”; Liz Crokin, in March 2024, saying, “Pizza, indeed, is a pedophile code word”; and Michael T. Flynn, in May 2022, saying, “We are gonna fight. We’re gonna take them to the gates of hell.”
A vast majority of gala events held at the club since January 2021 have been sponsored by individuals and organizations aligned with Mr. Trump’s style of politics, The Times found. And those who oppose MAGA conservatism — and its pervasive insistence that the 2020 election was stolen — are excoriated.
A compilation of date-stamped video clips filmed during speeches at Mar-a-Lago shows the following: Vivek Ramaswamy, in April 2024, saying “A fringe minority who hates this country”; Matthew DePerno, in March 2022, saying “Bringing Communism to our shores”; Frank Pavone, in March 2023, saying “They destroy life and freedom and family”; Roger Stone, in March 2024, saying “Radical atheist Marxists”; Donald Trump, in April 2023, saying “These radical left lunatics want to interfere with our elections”; Kari Lake, in Nov. 2022, saying “They think they can continue to steal elections”; Joe Kent, in Feb. 2022, saying “The election that we all knew was stolen”; and Michael T. Flynn, in Dec. 2023, saying “If we don’t have a fair election, we don’t have a country.”
“If there’s anyone who doesn’t support Trump, I don’t see it,” Cameron Moore, a Mar-a-Lago member, said last month on a podcast hosted by Alex Stone. Mr. Stone describes himself as an “adopted nephew” of Roger J. Stone Jr., a longtime political operative and a regular at Mar-a-Lago.
A compilation of date-stamped video clips filmed at Mar-a-Lago shows the following: Donald Trump; Roseanne Barr saying from a podium in April 2024, “He’s the only hope we have in our country. That’s what I think, don’t you agree?” Mr. Trump holding a microphone while a crowd shouts “We love you!”; and Roger Stone speaking in March 2024, saying “The greatest president since Abraham Lincoln, Donald J. Trump.”
It wasn’t always this way.
From Black Tie to Red Hats
Before Mr. Trump became president, Mar-a-Lago was a magnet for Palm Beach society, hosting opulent galas from fall through spring that raised funds for some of the nation’s most prestigious charities.
Political events were rare. During the 2014-15 season — the last before Mr. Trump officially entered politics — The Times counted 52 fund-raiser events at Mar-a-Lago. Of them, just one was political: the Republican Party of Palm Beach County’s annual Lincoln Day dinner.
Non-political events
Political events
“Lady in Red” Gala
Red Cross Gala
This past winter, The Times found only six of those events were still being held at Mar-a-Lago — including the G.O.P.’s Lincoln Day event. Traditional charities began peeling away from the club in August 2017, after then-President Trump said there were “very fine people on both sides” of a violent rally to save a Confederate statue in Charlottesville, Va. Of the groups that departed, 10 moved their events to Mar-a-Lago’s chief rival in the Palm Beach banquet business: The Breakers resort.
Groups aligned with Mr. Trump’s politics have taken their place.
Turning Point USA, a right-wing student organization, began hosting an annual gala at Mar-a-Lago in 2018. America First Policy Institute, a nonprofit set up in 2021 by former Trump administration officials, has thrown an “America First Gala” at Mar-a-Lago every year since its founding. America’s Future Inc. — a group led by Michael T. Flynn that has amplified the false conspiracy theory that a global cabal of pedophiles controls the media and politics — has held two events, as has Border911, founded by Thomas D. Homan, who served as acting director of Immigration and Customs Enforcement during the Trump administration.
Non-political events
Political events
“2000 Mules” Premiere
America First Policy Institute
Border911 Gala
“This is where we come to recharge our batteries and to know we will retake our nation,” Sebastian Gorka, a former White House aide for Mr. Trump, said from the Mar-a-Lago stage in December. Mr. Gorka is