Step into the world of digital invitations with Paperless Post, where innovation meets elegance. Founded by James Hirschfeld and his sister Alexa in 2009, Paperless Post has revolutionized the way we send invitations. With a focus on combining the beauty of physical invitations with the convenience of digital communication, Paperless Post has sent over 650 million invitations and continues to enchant users worldwide.
From New Victorian-inspired designs to collaborations with renowned graphic designers like Annie Atkins, Paperless Post offers a unique and curated collection of digital invitation designs. Step inside their Lower Manhattan office, where creativity and technology converge to create unforgettable experiences.
Embraced by fans and skeptics alike, Paperless Post has carved a niche in the digital stationery market. Partnerships with heritage brands like Crane and Cheree Berry have solidified its reputation as a disruptor in the industry.
But the journey was not without its challenges. Initial critics, like Pamela Fiori of Town & Country magazine, questioned the civilized nature of digital stationery. Yet, as Paperless Post grew in popularity, even skeptics like Marcy Blum, a prominent event planner, acknowledged its impact.
At its core, Paperless Post is the brainchild of siblings who dared to dream. With backgrounds in classics and English, James and Alexa Hirschfeld embarked on a journey fueled by an entrepreneurial spirit. Drawing inspiration from small businesses in their family’s history, the Hirschfeld siblings launched a prototype that would change the landscape of invitations forever.
Guided by “guts and scrappiness” inherited from their ancestors, the siblings navigated the challenges of the digital age to build a thriving business. Today, Paperless Post continues to innovate, adapting to changing communication trends and introducing new products like Flyer to cater to evolving preferences.
As the digital landscape expands, Paperless Post remains a beacon of creativity and sophistication. With a dedicated team and a vision that transcends boundaries, Paperless Post is more than just a platform—it’s a testament to the art of celebration in the digital age.
